The brand identity expert.

When you need design done with a flourish and the minimum of fuss, give me a call.

I’m a graphic designer that delivers creative strategic solutions for businesses, agencies and in-house marketing departments quickly, efficiently and on time.

I’m a dependable, no-nonsense problem solver, working away behind the scenes to make brands shine brighter – wherever there’s a brand that needs help pulling ahead of the pack, I can help.

A bit about Friedo Ligthart.

With a design degree from Monash University, I have been a university lecturer in branding and digital design, typography and production at Monash and Deakin universities and worked at Cato Purnell Partners.

I moved to the Netherlands to further my design skills in 1998 before returning home to found my own design studio in 2000.

As the principal of Paraph Design, I’ve consulted for some of the biggest names in the branding business, including Fabio Ongarato Design and Futurebrand, where my original design flair and friendly, can-do approach made me sought-after as a creative gun for hire.

I’m renowned among clients for being flexible, ingenious, reliable and fast. I use my extensive knowledge of on-and-offline media design to cut to the quick of what every brand needs, allowing me to mastermind remarkable brand identities that make people sit up and take notice.

“Friedo uniquely combines true creativity with a structured and considered approach to graphic communications solutions. He’s a big picture creative with strong attention to detail, and can effectively and efficiently transform brand and marketing strategies into wonderful tangible designs that delight and excite clients.”

Samantha Fredericks
Brand, Marketing, Change and Growth

Create a killer brand today.

Book an expert brand consultation by calling 0417 316 641 now.
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